Client Relations & Marketing

Things we do every day can be stress-triggers for our beloved pooches. Here's how pet owners can help break the cycle of stress for their best friends.

Get veterinary clients to buy in to a recommended brand of pet insurance so you can focus on care.

Don't let clients be fooled by fleas! Take 20 minutes in your next team meeting to discuss each of these barriers to flea preventionand make a plan for better client communication about these pesky parasites.

The legislation is a solution to a nonexistent problem, veterinary business consultant writes in an open letter to Congress.

Fleas are frustrating, for all involved. But we wonder, is there a communication gap between practitioners and clients that could be making the fight against fleas even worse?

Tell your pet owners not to panic and follow these tips to handle a dreaded flea infestation.

Serious and humorous videos show the danger of hot cars.

Dont let clients jump to conclusions when it comes to fleas. Give them these handouts to clear up any confusion.

Open up and watch compliance soar

Use your social media network to educate clients and raise awareness about flea facts and figures with these tweets and posts.

Sometimes client conversations take a horrifying turn. Practice taking control of these discussions.

Kelly Searles, practice manager at Bigger Road Veterinary Center in Springboro, Ohio, shares quick strategies any practice can implement to lower patients stress.

Veterinary Economics Editorial Advisory Board members are mixed on weekend's potential.

Bonding hormone improves cue-taking ability in dogs, researchers assert.

What is a veterinarians obligation when a pet owner insists on natural therapies?

Billing it as a standard of care is among the takeaways of success stories.

Tips, tools and resources to help you have mindful, meaningful end-of-life discussions with pet owners.

We can't ignore our place in client education and more responsible pet adoption anymore.

Disaster strikes during a routine veterinary appointment when the client resists the practice's vaccination recommendations. What would you do?

We dare you not to cry at this story. Its one of a million reminders every day that veterinarians have to charge for their services to keep the doors opens, but very few are in it for the money.

Be emotionally present for your clients and your staff

Knowing the newest medicine didnt save me from having to learn real-life lessons when I started my veterinary career.

Ease of doing business trumps exceeding expectations for clients.

Use this tool to improve client communication and save time.

Download this sample survey to see if clients think working with your veterinary practice is too hard.

Find out how you can be your veterinary practices MVP with these tips from Heather Prendergast, RVT, CVPM, in her CVC D.C. session, Becoming the Indispensable Team Member.

Bring your 'A' game to every interaction with people and patients by using your whole support team and fine-tuning your client communication.