Client Relations & Marketing
Humor: Roll your eyes: The indoor-only cat has fleas
Enjoy technician Mary Van de Puttes tip on how to handle cat owners, because while the eye roll may not be the most effective client education tool out there, it may be the most satisfying.
ASPCA estimates 1 million dogs and cats are re-homed annually in the U.S.
Lower-income households reported access to free or low-cost pet services could prevent relinquishment.
Googled: How veterinary clients use Internet info
The AAHA State of the Industry Report says while many clients who search the Internet for pet health answers will bring it to the exam room, a small percentage will act independently in ways that impact pet health.
Separation anxiety: Cant even go to the bathroom?
An exercise for veterinary clients dealing with their pet's separation anxiety that wont let them leave the room, let alone the house.
Who should discuss costs with pet owners?
Clients' money is serious business, but does the vet need to have this conversation?
4 ways to break veterinary clients' Dr. Google habit
Stay positive and steer them toward more legitimate information.
Client handout: Lack of mobility may mean less time with your pet
Here are five ways to improve your senior pets healthand maybe even his life expectancyby helping him get back to the things he used to do.
Three tips for managing patient separation anxiety
If you can identify early signs of stress in your veterinary patients, your job just got easier.
Four tips to protect catsfrom cats
Help clients understand feral and outdoor cats can be a danger to their pet cats.
3 Dr. Google horror stories that reflect the veterinary profession's new normal
Many clients aren't on the same page with you about your expertise-they're relying on the Internet for veterinary advice.
Fear-Free: The snuggles edition
Pets only calm down and relax when you make the veterinary hospital feel like home sweet home.
7 reasons you should give away veterinary services
Clients don't always have money, but you can still earn in ways other than just that warm feeling of a good deed done.
Resolution No. 1? Beat Dr. Google
Dr. Marty Becker says the battle for relevance in pet owners' minds is veterinarians' biggest fight in the next 10 years.
A ride with pets in mind
Its like every day is a spa day for veterinary patients in this thing as Intermountain Pet Hospital takes the clinics low-stress tactics on the road.
Fear-Free or "frozen"?
This veterinary behaviorist says patients taken to the back for testing and procedures might be better-behaved, but don't fool yourself: They're not happier or calmer away from most pet owners.
Stick-er shock: Don't let lancets keep clients from helping pets
We know you like to save pet owners money. Dr. Dave Bruyette explains how, in the long run, at-home blood glucose monitoring does just that.
What is that noise?
If the exam room's rockin', you still have to come a-knockin'. But here's how to help pet owners amongst the chaos ...
Just Google 'teachable moment'
More than half of surveyed practice managers say clients use the Internet to self-diagnose and treat their pets.
See red with this veterinary inventory system
Inventory at your veterinary practice making you angry? Mark Opperman's "red dot and flag" system could make it less of a chore (and more fun for you organization wonks).
Quiz: Are you over it?
Take our super-official Jaded Vet Quiz to find out where you fall on the "over it" spectrum.
Client handout: Your pet needs your help
Help veterinary clients 'see' when their pets are overweight in order to get patients to a healthier weight.
Streamline your veterinary exams with these 12 steps
Save time and don't miss a spot with my process.
Star Wars wisdom for veterinary practices
You dont need the Force to move veterinary clients. Consider this sage advice from a long time ago in a galaxy far, far away.
5 hazards lurking for veterinary associates in the exam room
These are the ways we stumble into traps in the exam room and undercut out medicine, our patients and ourselves.
Facebook is your veterinary practice's frenemy
Learn how to harness Facebook's strengths and limit your vulnerabilities.
Idea Exchange: A shining tribute to cherished patients
A reader tip for signaling a veterinary patient's passing.
Southern California a hotspot for anesthesia-free dental controversy
A recently publicized client horror story keeps care, revenue and oversight regarding the procedure in the spotlight.
Lets get awkward: Your pet is fat
Pet owners are often oblivious to pets unhealthy weight. So cut the Your dog is so fat jokes and learn how to navigate this emotional client landmine.
The 12 days of veterinary client handouts
Handouts for every veterinary 'emergency' that's bound to come in, at closing, on Christmas Eve.
Client handout: I'll be [bringing my pet] home for Christmas ...
Tips and tricks to manage your pet's food during holiday travel ... or what do do so the dogor catdoesn't puke under the table.