Client Relations & Marketing

Are you giving behavior trainer recommendations without even realizing it?

All the work at a veterinary practice to maintain websites, blogs, online reviews and social media is tiring but cannot be ignored any longer. You wont thrive without it.

Receptionists and managers: You'll be amazed how easy it is to spiff up your veterinary hospital communication.

What would you do if pet owners could buy the majority of their pet medications at their local human drug store? New data shows 6 strategies your veterinary colleagues think they'd use to respond.

Sometimes your best isnt good enough, but its still good enough for your clients. And sometimes, strangely, its even better.

Veterinarians and pharmacists both responded to a recent study about their views on human pharmacies filling pet prescriptions. Take a look at this dataand get a peek at the future.

It doesnt cost a lot to get proactive about your patients weight. Get everything you need to turn obesity talk into weight-loss action at your veterinary practice.

As technology in veterinary medicine moves forward, it may be the simplest gestures that still touch the hearts of our clients.

Use these 5 steps to build an effective pet weight-loss program at your veterinary hospital.

Creating an exceptional end-of-life experiencefor the veterinary client and the patientis possible.

Planning for the inevitable can alleviate the complications of uncertainty and grief, allow clients to better assess quality of life, grieve in a way that honors the human-animal bond and provide you with the privilege to guide clients through what can be one of the most difficult decisions of their lives.

For rave client reviews and better patient experiences at your veterinary hospital, dont neglect the power of positive reinforcement for cats, dogs and people.

Make each step in your veterinary clinic a comfortable one for your more delicate patients.

Help veterinary clients understand how one flea turns into thousands.

Clinical skill and medical knowledge are givens. But you need to show pet owners you're human. To build trust and relationships, they need to know.

Rehabilitation and pain management specialist Dr. Janice Huntingford says pets will clue us in on how they feel if we know what to look for.

Socialization is an important part of a puppy's early life, and you want to make sure pet owners are choosing safe spaces for socialization that will not prematurely expose puppies to other pets or diseases.

You and your fellow veterinary team members are basically Oprah for overweight pets.

Selling doesn't have to be feel bad

Check out this data to learn how they make decisions, what they REALLY want and what theyre REALLY like.

In this scenario, Ted and Bill are two very confused individuals with a cat that needs urgent dental care. How well does our doc communicate the problem? Find out now.

Today's clients are different, but in many ways you've never consider, they might be the same as they've ever been. Delve into two important ways veterinary clients fear the wrong action far more than no actionand what you can do about it.

Appeal to veterinary clients' hearts and wallets with this client handout.

Good news: Today's pet owners are more aware of their pets' care options. Bad news: The same recommendation doesn't work the same way for every client. Lets work through a pain example in the veterinary clinic.

Pets don't walk themselves into your veterinary hospital (much as you wish they would). Check to make sure you're doing these seven things to make your practice a success with clients.

Confess: Are you frustrated by the high-demand, Google-happy discount divas and snapchat skeptics who ask everyone before they consult the veterinarian? Here's help.

Stop yapping about Yelp and bark up a better tree that protects your veterinary practices reputation.

Naturally clients have questions about the essential products they use for their own healthcare. Use this script to talk about natural products.