Client Relations & Marketing

A reminder that what works in life also works in the veterinary clinic.

First, break down your stereotypes of older pet owners. (Hint: They don't all like to be treated as cute, little ol' people.) Second, start trying out these tips today for better communication with this growing population of veterinary clients.

You might wonder why a veterinary podcast is doing interviewing an architect. But Heather Lewis, partner at Animal Arts, a firm in Boulder, Colorado, is no ordinary architectshe's also a devoted advocate of minimizing pets' stress and anxiety during their veterinary visits. And she's got a lot to tell you!

VHMA members spill their best kept secrets for better customer service.

Don't forget to tell pet owners what you're showing them.

Is it the practice owner's job to put a stop to insulting client behavior directed toward his team?

We slam the 8 key for invoices to save time for receptionists, technicians and veterinarians.

"Veterinarians do not need to be worrying about personal issues in people's homes," says one Facebook user in response to the latest ethical dilemma from Marc Rosenberg, VMD.

The conclusion of our tale of a new veterinary associate's startling encounter over an estimate with a long-standing veterinary client.

Cats want to do the right thing when it comes to the litter box, but sometimes disease or their environment overrides the instinct. Here's how to help.

This veterinary hospital was, in fact, born in a barn. Find out how this team turned a historic landmark into a state-of-the-art veterinary facility.

We explain it all here, including how to switch your patients' experiences from the merely fun to the truly victorious.

Teach pet owners how to transport their furry friends to your veterinary practice with these calming tips for more mellow car rides. (Psst, this means you may face a more relaxed pooch in the exam room.)

And ... we wouldn't leave you hanging just with the problems! Here's advice to tackle this trio of Dr. Karen Felsted-identified roadblocks at your veterinary practice in this new video from CVC.

Facebook, Twitter, Instagram, Pinterestit doesn't matter which social media platforms your veterinary practice has its hooks in. Want succeed? You can't just talk AT people...you gotta talk TO people!

If you're in private practice and beholden to pet owners for your success in veterinary medicine, can you afford to skip the very basics of the exam room experience? (Hint: "No" is the answer you're looking for.) Here they are ...

Find tech-savvy tools to reach pet owners in the digital age.

When our veterinary hospital has an opening, job applicants flood in. They cant seem to resist our website and our social media pages that show off (honestly) our support of local community, care for patients and teamwork.

dvm360 expert Brian Conrad gets black and white about the benefits of therapeutic diets, how to sell them to clients and how to convince veterinary hospital management that it's a totally brilliant idea.

No, we don't mean over-the-top heart eyes and fawning comments. Instead, check out the data that tells you where your veterinary peers are on the social media scale.

With Dr. Codger on vacation, Dr. Greenskin must face a client who belittles her abilities and refuses treatment for a puppy in need.

We've long admired Dr. Radosta's no-nonsense take on pets' behavior problems. What we didn't expect was to be so utterly captivated by her outlook on parenting, veterinary life and animal welfare. This interview is a thing of beauty. Do yourself a favor and listen.

Dave Nicol, BVMS, once a practice owner in Australia and now chief veterinary officer of practice chain Love That Pet, gets real.

Dont judge pet owners who get their advice from TV trainersguide them toward a better outcome with these thoughtful tips from a behavior expert and a certified professional dog trainer.

Study indicates the risk for this zoonotic disease in veterinary patients can have seasonal and spatial distribution, especially in areas of rainfall.

You can still be bullish on bulldogs without ignoring a few medical issues these beloved dogs sometimes experience.

We dont claim to be psychic, but we know what your clients are going to ask you (well, sorta). Read our tips to be better prepared for future questionsno palm reading required.

Here are five simple reasons I see better outcomes and happier clients when everyone in my veterinary hospital offers estimates and treatment plans every time.

The veterinarian performing euthanasia is the author of a pets last chapter. Make sure its full of gentleness and love.