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Client Relations & Marketing

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What happens when the highest level of care just isn't an option for most of the clients you serve? Answers from the dvm360 Spectrum of Care survey point to a new world order: The days of providing nothing less than the gold standard might be numbered.

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New digital radiography machine offers ground-breaking mobility, giving veterinarians convenient new solutions during surgery and emergencies.(Sponsored by Core Imaging)

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Don't be a pawn in your professional life. Take action and attack these four fantastic opportunities for team members ready to focus on better client and pet care.

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Give veterinary clients a chance on your Facebook page to share pet picsand a chance to vote for the best one.

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You don't have to redesign your clinic from scratch to build in these features. Nothing says "Best. Hospital. Ever." like coffee and potty stations. (You KNOW it's true.)

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Turn a rough day in veterinary practice into a game of knowing winks between coworkers and find a more little energy to smile with your clients (even the challenging ones) a little more.

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Equine hospitals are ahead of the curve, says architect Heather Lewis. Their DVMs are used to doing more and more of their work in front of clients. Small animal veterinarians could be next ...

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In memory of

You don't want to accidentally bumble into a "Fluffy's dead" conversation. Try a memorial board to avoid treading on pet owners' feelings after a loss.