Ernest E. Ward Jr., DVM
Dr. Ernie Ward shares his thoughts on how to achieve happiness and success and reveals how he can still be crazy about veterinary medicine after all these years.
If the answer to either of these two questions is "yes," then ABSOLUTELY your veterinary hospital needs to sell pet food to pet owners, according to Ernie Ward, DVM.
Believe it or not, millennials might not be the only problem here. If your veterinary practice is reminiscent of a current-day classic rock show, you may need to cut the leather and leopard print out of your act and get with modern times before your show gets cancelled.
They've already done the hard part by getting invested in their pets' diets.
Dr. Ernie Ward has been paying close attention to the younger generation of pet owners for years. Now he has a few cheat codes (remember those?) to help veterinarians out when it comes to dealing with Gen Y.
If it's 9pm and the veterinarian is filling out medical recordsand you're not working the emergency-practice swing shift. Dr. Ernie Ward guarantees your veternarians are underutilizing assistants and technicians in the exam room.
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