Client Relations & Marketing

Controlling a frustrated eye roll is sometimes a daunting challenge for front-office staff.

In tough economic times, stay the course in executing your business plan.

Calling clients can be a great revenue builder.

Fleas and ticks are still a threat in cold winter months, so be sure your clients are informed.

Bring in a part-time dental specialist to generate revenue and promote dentistry services.

Recently, veterinary parasitologist and flea expert, Dr. Michael Dryden, met with a veterinary dermatologist and two progressive practitioners to discuss the concerns and misconceptions that clients, staff, and veterinarians have about flea control-and to come up with clear solutions for the perplexing problems surrounding this issue.

Clients become frustrated when their cat starts spraying in the house. Here's how to teach on the topic and help clients get to the root of the issue.

Used towels can make great bedding for patient recovering from procedures.

Your clients' trees may be a little more bare this year thanks to their pets.

Make sure clients understand the quality of the services you provide. Mark Opperman explains how.

Proper phone etiquette can help guide owners through an emergency situation.

Clear communication is crucial when dealing with equine owners.

Trust is one of the highest forms of human motivation. It fosters a climate in which veterinarians and clients can work cooperatively to establish shared objectives of patient care.

Offering cash to clients can be a great way to generate referrals.

You should adjust your strategy for communicating with clients based on the person.

Show clients you appreciate their business with these simple gestures.

The Australian state of Queensland orders microchipping, tattooing for spays and neuters, and better control of dangerous dogs.

Communication is not just verbal; your actions are also critical to getting the message across. Consider the following ways to communicate value:

It takes effort to position your practice as a top-notch facility.

Pets need a little extra TLC in the cold winter months.

Your clients' wallets may be stretched, but their pets' health should still be a priority. Dr. Jim Kramer gives tips on recommending pricey treatments.

CATalyst's Dr. Jane Brunt offers tips on how to treat cats well-and draw more of their owners in the door.

Here's how to catapult your client communications to the next level, save money, and make it home in time to put your feet up.

Dr. Jeff Rothstein, MBA, a Veterinary Economics advisory board member, shares some insights from the trenches in hard-hit Detroit.

This PDF handout will help clients keep their pets safe from Halloween hazards.

DNA tests can generate revenue and lure clients to your practice.

It takes a compassionate approach to get clients to comply with diet and exercise recommendations.

Clients often fail to recognize the onset of arthritis in their pets.