Client Relations & Marketing

Dr. Jim Kramer discusses communication techniques for comforting anxious clients in the exam room.

Clients struggle with the decision to euthanize more than many veterinarians think.

How does marketing differ from advertising?

Communication is an underrated art.

The goal of this program is to help you identify ideas to grow and improve feline health services in your practice. To gain the most from today's program, please complete the exercises below.

Deciding how to price and what fees to set are some of the most fundamental, yet intimidating marketing decisions veterinarians and practice managers face.

What is the best way to tell your clients about the new things you do? Which marketing activities are the most effective for your practice? What should you change or stop doing?

"Avoid the following 10 mistakes sometimes made in managing dermatology cases and you'll find the process considerably easier in the future."

A painless conversation: Talking to clients about microchips

A simple client survey can give you insight into your level of customer satisfaction.

To communicate to your clients, you must be knowledgeable on the issue.

Stuffed animals serve a new, comforting purpose in this veterinary hospital.

How can I answer the "Why so much?" question?

Longer pollen season causing sniffles, itching in pets and people.

Veterinarians should think twice before sending clients elsewhere for pet medications.

Denise Tumblin, CPA, explains how to be proactive about patients' health needs.

Pet plans necessary during evacuation efforts, survey respondents say.

Dr. Ernie Ward's checklist for preparing a veterinary practice for bad weather.

Storm season is in full force. Here's how to prepare your veterinary practice.

My practice's Web site isn't showing up on Internet search engines. Why?

If your client and internal compliance is just average-or worse-jump to the head of the class with these tips.

Here are strategies to encourage internal and client compliance that work:

Nutritionist Dr. Susan Wynn shares her expertise on supplementation communication.

New book tells pet owners to ask medical questions at your practice.

Train and monitor your team to make sure clients get professional, polite responses.

Use this tip to help clients put team members' faces to names.

Norco, Calif. -- A new microchip scanner capable of reading several brands and types of microchips used in pets and horses in the United States is now on the market.

We're sure by now many of you have mastered certain techniques aimed at attracting new clients into your offices.

Each day across the United States, we leave work late due to an overload of work, much of which is self-imposed.

The veterinary staff sees families at their moments of greatest worry concerning their companion animals.