Client Relations & Marketing
Do you have the 'I'm outahere' mind-set?
It's Monday morning, and only three clients came in.
Don't send patients home groggy
Re-evaluate your anesthesia protocol to prevent patients going home groggy.
Spruce up your "front door"
Attracting and keeping clients is a comprehensive effort. Make sure you're covering all your bases when it comes to your practice's image.
Part 1: We're in this recession together
A doctor explains the realities of surviving slow times to team members.
Part 2: We're in this recession together
A practice manager reminds clients of the importance of wellness care in a downturn.
Pet dental care claims skyrocket
More pets are receiving dental care, says a pet insurance survey.
New York bill would require microchipping of all dogs
Albany, N.Y. -- All dogs in New York may have to be microchipped and identified in a state registry if a new bill makes it out of committee.
Cats help owners beat the winter blues
Whiskers' benefits extend beyond keeping you company while you watch TV at night.
Form: Phased training program
form only
Audio tip: Get back to basics
Mark Opperman explains why you need to review the success of your reminders system.
Show clients how to clean pets' teeth
See a handout adapted from the one Dr. Scott Linick, FAVD, gives to clients to teach proper toothbrushing techniques.
Slideshow: Samples for exam-room digital picture frame
View this Powerpoint presentation of images that practice manager Julie Culbreth uses in digital picture frames in exam rooms.
Veterinarians wrestle with legal ethical concerns over microchips and ownership
National Report - As microchipping becomes more common, veterinarians are questioning their legal liability and ethical obligations in regard to sorting out ownership disputes.
Slideshow: digital picture frame
slideshow only
A creative use for digital picture frames
Digital picture frames can be used to educate clients.
Sample script: reminders
Every client "no" should be followed with one of three kinds of reminders.
Pearly white profits
Tips from doctors who offer dentistry as demand for other services declines.
Offer your clients credit
In a lagging economy, third-party payment plans can be a lifeline for pet owners.
Point out parasites to your clients
Improve client compliance with these hooks.
Increase your testing compliance
Encouraging clients to purchase urinalysis, blood work, and fecal analysis can increase their pet's health and increase your practice's revenue.
Partners in Practice Reader Survey
Partners in Practice survey
How to stay optimistic in 2009
Here are seven strategies for staying positive in the gloomy economy.
IDEXX team tips: Co-infection
Posted as an example of team tips for CVM's ad site
Colorado bill would require microchips for cats
Denver -- Colorado lawmakers are considering a bill that would force cat owners to microchip or tag their pets.
Diet trail compliance tips PDF
Diet trial compliance client handout.
Have You Heard? The importance of communication in the exam room
Researchers in Ontario evaluated how effectively practitioners communicate.
Audio tip: Don't discount services
Mark Opperman explains why you shouldn't discount your veterinary services.
Communicate purr-fectly about feline behavior
Help clients understand how to deal with feline marking.
The infamous front-office eye roll
Controlling a frustrated eye roll is sometimes a daunting challenge for front-office staff.
Top 10 strategies for turbulent times
In tough economic times, stay the course in executing your business plan.