Client Relations & Marketing

Q: Only nine of our clients indicated they found us through the phone book last year. I'd like to drop our Yellow Pages subscription altogether, but if each client is worth about $500, I wonder if it still has some value.

Knowing what makes clients tick can help you resolve compliance issues at your veterinary practice.

Read Dr. Miller's response to the recent not-so-positive media coverage of veterinary practice.

Acquiring new clients is a necessity when growing your veterinary practice, but don't overlook the importance of keeping the clients you already have.

Use these 10 strategies to foster better relations with clients. Then when problems surface, pet owners may choose conversation instead of litigation.

Focusing on individual pet breeds each month educates your clients and helps you customize care.

When you rush from room to room, it can be easy to overlook the cleanliness of your practice.

Use these suggestions to be proactive about your practice's methods to combat the perils of pet obesity.

Help clients understand the importance of investigating frequent vomiting and hairballs in cats by downloading this free handout.

Q: I'm thinking of dipping my veterinary practice toe in the water with pet insurance, but I want to do it right. What steps should I take to ensure I'm offering my clients the best options?

Learn how one bad apple can spoil your clinic's business.

AHS experts discuss what veterinarians and their clients need to know about the emergence of 'evil heartworms.'

Whether you're entertaining at home, traveling with pets, boarding them, or leaving them home with a sitter, take note of these important safety precautions.

Give clients options and educate them so they feel in control of their pets' care.

The profession's honest image has tarnished in recent years.

The AVMA offers tips on how to prevent holiday hazards from harming family pets.

Follow-up phone calls show clients you care and are crucial to building trust.

Tool combines veterinary health risk assessment and laboratory screening results.

Send out these social media posts to help clients and save pets from relinquishment.

Understanding the stages of grief and communicating effectively with grieving clients is key to breaking bad news.

Wonder what your clients really think of the care and service you provide? A survey gives you the answers you need to do well-and improve.

Is your life balance out of whack? Use this quiz to find out.

Are you prepared to respond when clients ask you whether you're trying to upsell them on their pets' care?

Is your life balance out of whack? Use this quiz to find out.

Dropping off kittens in the cover of darkness, dreaming up diabetes in a dog, changing the weather...yup, it's all in a day's work at a veterinary clinic.

The first day of work can be hard. Or it can end with an obese man losing his trousers while he's getting chased by a cow.

During a recent roundtable discussion, leading experts in the fields of veterinary parasitology, dermatology, behavior, and client communication gathered to discuss parasite control opportunities in clinical practice.

Coat yourself in pheromones and stuff your pockets with treats to make pets feel more comfortable.