Client Relations & Marketing
Client handout: New puppy predicament: What's for dinner?
The good news for new puppy owners, most pups will eat almost anything. The bad news, most pups will eat almost anything. Pass out this guide to optimal nutrition from the start.
Client handout: Choose your own (Fear Free) adventure
For every FAS (fear, anxiety stress) problem, there could be a solution in your exam room, in this handout and the book, or in a veterinary behaviorist's practice. Let's do this.
Dont let the bastards grind you down
Its a phrase I often find myself repeating when clients and pets both snap their fangs at the veterinary professionals that serve them. Here are other healthy ways of coping.
Mind Over Miller: A little more conversation, a lot more loyalty
Want to build your veterinary practice? Dr. Robert Miller says just talk to your clients.
Pet insurance comparison chart
What should veterinary professionals and pet owners care about in considering pet insurance plans? Here's the latest information from some of the nation's top pet insurance providers.
Client handout: The kitten kibble conundrum
New owners of kittens need help navigating all those kitten chow choices. Help them with vetted advice from this veterinary nutritionist in this handy client handout.
How to: Enter an exam room
Veterinary teamthere's more to it than "open door, walk through." Learn the benefits of the nonverbal messages you could be sending.
Death to (the word) paperwork!
How an exercise in veterinary practice semantics can help you transform tedious tasks into endearing endeavors.
Can that lawn service replace the use of flea and tick preventives?
Companies heavily advertise their flea- and tick-repelling sprays this time of year. Are your clients buying the hype?
When clients trust you enough to drop trou
Have you heard the one about the veterinary client who pantsed herself in the waiting room? Heres how it happened.
Avoid surprising clients after dental procedures
Most veterinary clients dont appreciate surprises when it comes to their pets dental proceduresespecially when the revelation is permanent and costs extra. Here are some steps you can take to avoid them in your practice.
Commentary: Early feline spay is the best way
According to this reader, not only is this better for the cat, but your veterinary client retention rates become healthy and strong as well.
Dont be yourself (in your next parasite prevention conversation)
What do a scientist, a showman, a saver and a conspiracy theorist have in common? Theyre all roles you can play when educating veterinary clients about perils of parasites.
A clients perspective on CCL repair
I learned first-hand this year how hard these injuries are for pets and their owners.
Veterinary professionals deal with haters and internet trolls
Insults! Defamation! Bullying! Pet owners and animal activists can misbehave on social media with the best of them.
When pet owners and rescues ATTACK
Ever had folks enlist small armies of online commenters and reviewers to spam your social media channels? Yeah. Youre not alone. Two veterinary hospital managers share stories of freak-outs they faced.
Help veterinary clients face a noisy Fourth
Pet Anxiety Awareness Week kicks off right before a real fear-inducing holiday, Independence Day, with its fireworks, crowds and food hazards everywhere. Here are learning resources for your team and your veterinary clients.
Veterinary clients, hospitals not together on parasitology
A survey of veterinary teams and their clients yielded some buggy data. Namely, there was difference between what veterinary teams thought pet owners learned and valued, and what pet owners thought and valued. Is this you?
Handle concerns about the price of heartworm prevention
Money makes the world go round. Its also a large reason your veterinary clients wont give their pets the prevention they need for heartworms. Here are some tips from the experts.
Client handout: Take a hike (with your dog)
A lack of preparation can make the great outdoors not so great. Give your veterinary clients a guide to keeping their pup safe on the trail.
Meet the mutt-ley crew of bad dog behaviors
Lets learn what Elvis Presley, Steppenwolf and George Thorogood can teach us to coach pet owners through their precocious pooches bad manners.
Buy now! Kittens make great consumers
Youve got the medical essentials for a new kitten on lock. But what about recommendations for a home life that will make for a happier, healthier cat in the long run? Dr. Kathryn Primm recommends starting them early on three products.
The specter of cyberbullying
Haunted. Vulnerable. Alone. The act of bullying is to silo a person, separate her from community and take away her security and safety and sense of self-worth.
Client handout: My pet's teeth are where?
This downloadable handout on tooth resorption for your veterinary clients will help remove some of the mystery of this perplexing but common dental condition.
Why at-home veterinary visits matter
Holistic veterinary care isnt the hippy-dippy practice you think it is. In fact, it might be the best way to diagnose that tricky patient youre losing sleep over.
How to: Get great veterinary video in 4 easy steps
Up your internet game with these multimedia moves.
Three paths to calmer pets
Experiencing fear and stress while youre trying to figure out how to relieve your veterinary patients fear and stress is redundant. Dont sweat. We have three places to start on your path to calming pets.
New puppy. New stuff.
Talk 'em up. Sell 'em online and in your reception area. Here are a few items to recommend to clients to help make your veterinary practice the cool destination for all things puppy.
New veterinary telemedicine service aims to save clients time, money
LiveDVM offers virtual appointments to pet owners and a business opportunity for veterinarians.
Client handout: Handling your pets seizures
Seizures are largely unexpected, and largely scary to pet parents. This handout covers the how and why as well as what to do in the event of a seizure.