Client Relations & Marketing

Image consultant Shawn McVey, MA, MSW, is here to help you make over your professional image by being the best friend you never wanted.

When the going gets tough, the tough equine practitioners get … marketing.

The media called and they need an expert veterinary opinion about an issue - what do you do? Use these 10 tips to get through the interview looking like the expert you are.

Incorrect answer for Image Quiz: Why is this 3-year-old pug acutely regurgitating?

Use these suggestions to improve and diversify your scheduling and communication with clients.

Eight questions to uncover whether you're exceeding clients' expectations during visits for better service and more information.

Clients can easily track their pet's condition and quality of life with this form.

Give veterinary clients the tools to improve their arthritic pets' quality of life.

The battle for pharmacy dollars may be over, but the war for your veterinary patients' health has only just begun.

Go Home. (Delivery That Is).

Ghosts, goblins, and ... raisins? There's a lot for your veterinary patients to fear during America's spookiest holiday.

There's a better way to educate pet owners and drive more visitors-and potential clients-to your veterinary practice's website.

Blogging may be the latest trend, but evidence suggests that veterinarians should share their knowledge in other ways.

Correct answer for Image Quiz: A Lab with a penile mass

This time-saving technique will help your veterinary staff stay on schdule and keep your clients happy.

Bad patient behavior and scary veterinary visits will be a thing of the past with this handy exam room reference sheet.

Don't let rookie mistakes damage your connection with veterinary clients. Find out how to keep your faithful followers with a few easy tips.

Happy patients mean happy clients and team members. Take advantage of this rewards system and exam room form, and give everyone a reason to rejoice.

Don't blend in with your fellow veterinarians-stand out and give clients a reason to come to you.

Drs. Alan Green and David Sachs use a census board and fax report to help increase efficiency at Charleston Veterinary Referral Center.

Manufacturer assures veterinarians, pet owners that production and distribution of popular brands will resume.

There are many client barriers to veterinary care-why not address some of those challenges right now?

Matters of the heart make for difficult choices. Pet owners may need assistance sticking to the facts.

Improve client compliance and word-of-mouth referrals with these three insights drawn from the 2012 Veterinary Information Gap Study.

When a caregiver brought an ill and severely matted cat to our practice, our veterinary team began a journey that demonstrated the bonds of love and compassion that can blossom among pets, their people, and a veterinary team.

You don't get a second chance to make a first impression with your veterinary clients – so you better do it well.

Luckily for veterinarians, they're glad to "educate" everyone in the waiting area.

No two veterinary patients are the same. It's time to give up your clients big and small health care options so you can meet the needs of very patient.

World Rabies Day is Sept. 28-client education and awareness are key to preventing this fatal disease.