Authors


Tannetje' Crocker, DVM

Latest:

‘Adopt don’t shop‘—marketing genius or shaming slogan?

Although it has been effective in raising pet adoption rates, one veterinarian thinks this marketing campaign has a dark side. Here is what she proposes instead.


Kaitlyn Bello, DVM

Latest:

Image Quiz: Cytologya Doberman with weight loss, lethargy and lesions on his nose

Below is a skin cytology from a 3-year-old male neutered Doberman pinscher with cutaneous lesions. Whats going on?


Ed Meyer, PhD

Latest:

How the human-animal bond is reshaping veterinary care

Study of the human-animal bond (HAB) began with psychiatry and psychology and bloomed into the world we live in today. Learn more about HAB, its history and its future in your practice.


James C. Cofer

Latest:

What Uncle Sam gets when you sell your practice

If youre thinking of selling your veterinary hospital, focusing just on the sale price is not enough. You need to understand the tax consequences of a proposed sale.


Carolyn Shadle, PhD

Latest:

How the human-animal bond is reshaping veterinary care

Study of the human-animal bond (HAB) began with psychiatry and psychology and bloomed into the world we live in today. Learn more about HAB, its history and its future in your practice.


Jenny Szymkowiak, RVT

Latest:

Clinic storage DIY: Park your red rubber catheters on the wall

If you dont like fishing catheters out of drawers (what size? whats this?), try my solution for your veterinary hospital.


Naren Arulrajah

Latest:

5 Marketing musts for every veterinary hospital

Want to build brand awareness and increase your patient roster? Here are the 5 things you (or an affordable marketing person) should be doing.


Patti Christie

Latest:

4 steps to picking a veterinary wellness plan

Heres how this dvm360/VHMA Practice Manager of the Year finalist picked a wellness and the results she saw.


Rachel Ellerd

Latest:

How I got into vet school without an undergraduate degree

Yes, you read that right. This future exotic animal veterinarian was accepted into veterinary school after her junior year in undergrad. She details how it happened and offers tips to anyone brave enough to go for it in the future.






Andy Rollo, DVM

Latest:

The power of gratitude during a pandemic

For this veterinarian, the COVID-19 pandemic has reaffirmed his love and appreciation for the veterinary profession.



Emily Ridyard

Latest:

Hey veterinary sales reps: What do we really want? Pretty pens!

If you want to schedule a luncheon at my veterinary hospital, a few stationery items would not go amiss.




Heather Troyer, DVM, DABVP (Canine & Feline Practice), CVA, CVPP

Latest:

ACVC 2019: Common and unique uses for veterinary acupuncture

Dr. Heather Troyer shares how she uses acupuncture to treat pain associated with several conditions including cancer.


Heather Carter, BS, LVT, VTS (Anesthesia/Analgesia)

Latest:

Drugs and supplements: Working together to manage veterinary pain

When your patients are really hurting, a one-size-fits-all approach won’t cut it. Alleviating pain and discomfort is best achieved through a combination of modalities, including pharmaceuticals and supplements.




Matthew Edson, DVM, MCIP

Latest:

ACVC 2019: What are some backyard chicken housing requirements?

Dr. Edson shares a few things you should know before seeing livestock at your practice.


Mitch Clemmer, DVM

Latest:

Letter to Vetted: Wellness plans work for me

This letter writer agreed with the Certified Veterinary Practice Manager: Get the whole team on board, give wellness plans time to work, and you can see success.





Jenny Cassibry Fisher, RVT, VTS Oncology

Latest:

Establishing client trust

Jenny Cassibry Fisher, RVT, VTS (Oncology), describes one way that patient outcomes can be improved.


Martha Esposito

Latest:

New scoring system for canine mammary cancer decision-making

Determining a prognosis and making treatment decisions may be a whole lot easier for veterinarians going forward.


Tammy Wages

Latest:

From angry client to appreciative

A cat owner really laid into a veterinary receptionist, so this 2019 dvm360/VHMA Practice Manager of the Year finalist modeled calm listening and client education for the startled CSR.

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