COVID-19 has tested our skills and forced veterinary practice owners, associates and teams out of our comfort zones in many ways. It has also taught us some important lessons along the way.
Although it has been effective in raising pet adoption rates, one veterinarian thinks this marketing campaign has a dark side. Here is what she proposes instead.
There may be disagreement about the reasons why relatively few minorities join the veterinary profession, but we all agree that increasing diversity and inclusion should be a priority.