
News|Articles|September 18, 2013
Remind veterinary clients that you price match
Author(s)Ernest E. Ward Jr., DVM
Don't let an emotional reaction damage an important relationship.
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Clients who request that their pets' prescriptions be submitted to an online pharmacy may mean no offense—they simply might not be aware that your practice will match those prices locally. Watch as Dr. Ernie Ward illustrates how to standoffishly aggravate a client and how to turn the conversation in your favor in the video series "Say this, not that!"
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