How to Implement a 'Nordstrom Experience' In Your Practice

June 19, 2018

Peter Weinstein, DVM, MBA, owner of PAW Consulting and executive director of the Southern California Veterinary Medical Association, talks about how practice owners can implement a "Nordstrom experience" in their veterinary practice.

Peter Weinstein, DVM, MBA, owner of PAW Consulting and executive director of the Southern California Veterinary Medical Association, talks about how practice owners can implement a "Nordstrom experience" in their veterinary practice.

This means implementing a high level of customer service at every touch point — every opportunity your practice engages with a client. Dr. Weinstein says this will truly differentiate what a client experiences in your practice compared to others. First, define what the Nordstrom experience will look like in your practice. How will you give clients a memorable experience every single time they come in for an appointment?