Avoid inflicting "option paralysis" on pet owners


A clearly defined course of action will result in action and compliance.

A smoothly operating veterinary clinic is efficient from the front desk to the exam room. Dr. Andy Roark says veterinarians can bolster their effectiveness in the exam room by presenting pet owners with simple, clearly distinct treatment options and strong, emphatic recommendations. In this video how-to, Dr. Roark gives his step-by-step instructions to make your expert recommendations stick with pet owners long after they've left your clinic.

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