Emily Shiver, CVPM, CCFP

Emily Shiver, CVPM, is practice manager at Cleveland Heights Animal Hospital in Lakeland, Florida.


How to be more direct with your veterinary clients

Find out how to stop asking closed-ended questions and discover the power of “telling” your clients what their pet needs.

Ask Emily: How to discuss treatment plans

My veterinary team is very uncomfortable going over treatment plans. What tools can I give them to be more successful?

Ask Emily: What is the best way to start forward booking?

Are you afraid of forward booking? Do you think it comes off as too pushy or intrusive? Dentists have successfully practiced this strategy for years. One obvious benefit: a sense of security that your client will return to your practice.

Take control of patient protection with a once-a-year injectable

Does your veterinary practice have the power to combat a silent but deadly disease? (Sponsored by Zoetis PetCare)