Western Veterinary Conference announces new name
The longstanding education-focused organization will now be known as Viticus Group.
During its 92nd conference this week in Las Vegas, WVC announced that the name of the organization that hosts this annual event will now be known as Viticus Group.
The rebrand spotlights the organization's vision and celebrates its wider focus that encompasses human as well as veterinary health care education. Viticus Group believes that “fostering the next generation of medical professionals and experts is critical to the profession and essential to improving patient outcomes around the world,” according to a press release.“ [It] defines our commitment to a new vision that builds upon our continuing world-class medical education and the WVC events and opportunities you’ve come to trust.”
The new name comes from the Latin "medicus" (doctor) and "vita" (life). According to the release, "combining those words to create Viticus represents our dedication to health care professionals, both veterinary and human, and our mission to improve quality of life of humans and animals everywhere through the medical education we offer."
In addition to the annual veterinary conference, which will still be known as WVC, Viticus Group offers year-round continuing medical education and training for both human health care professionals and veterinarians in the newly named Oquendo Campus as well as its new Eastern Campus, a 71,000-square-foot Nevada facility that will open in June.
According to the Viticus Group website, the two facilities will host about 170 educational events this year for veterinary and human health care professionals.