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Simple strategies to start forward booking today

January 24, 2022
Bob Alaburda, Director of Special Projects

Conference News | VMX

During an interview with dvm360®, Jason Wernli, president at AllyDVM, explained how to overcome internal resistance to forward booking to increase appointments and revenue.

In an interview with dvm360®, Jason Wernli, president at AllyDVM, shared some stress-free tips that make it easy for any practice to increase their forward bookings.

View the video below for the entire discussion. The following is a partial transcript.

Jason Wernli, president at AllyDVM: I've visited dozens and dozens of animal hospitals, and I've interviewed and talked with lots of receptionists and managers. The issue [with resistance to forward booking] is more that practices have learned the wrong lessons because they've asked the wrong questions....When the right recommendation is made the right way, most people actually say yes, and they see it as a favor.

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