Color and texture: Keep your veterinary clinic inviting

A new construction project or hospital makeover is your big chance to make a statement with your veterinary practice-the opportunity to unleash that reflective signage and purple awning you've been dreaming of.

Or, maybe not.

If you're tempted to use the fresh start of a facility update to let your inner dayglo designer run wild, HospitalDesign360 speaker Dan Chapel, AIA, NCARB, says you need to check yourself.

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"You want to select materials that are in the warm, earth tone color range," Chapel says, "You want to remember textures and patterns that are welcoming and comfortable."

And this does apply to exterior design elements too, he says.

"You want to build or remodel your building in such a way that people actually want to go in and see what it looks like inside," he says.

If you err on the side of comfy and cozy ("homey," as Chapel puts it), you'll not only warmly receive current clients, but invite new interest as well.

Watch the video for more.

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