Taking the BizQuiz? This is the answer to question 2 of "Are you a social-media maven or a Web wipeout?"
Nobody's looking for status updates on YouTube—they're looking for new videos. It's Twitter's tweets that are limited to 140 characters or less, but you can include links to your Web site, blogs, videos, and more using URL-shortening Web sites like bit.ly and ow.ly. Just copy and paste your URL, and those sites will spit out a much shorter URL you can include in your tweet.