• ACVCACVC
  • DVM 360
  • Fetch DVM 360Fetch DVM 360
dvm360 | Veterinary News, Veterinarian Insights, Medicine, Pet Care
dvm360 | Veterinary News, Veterinarian Insights, Medicine, Pet Care
By Role
AssociatesOwnersPractice ManagerStudentsTechnicians
Subscriptions
dvm360 Newsletterdvm360 Magazine
News
All News
Association
Breaking News
Education
Equine
FDA
Law & Ethics
Market Trends
Medical
Politics
Products
Recalls
Regulatory
Media
Expert Interviews
The Vet Blast Podcast
Medical World News
Pet Connections
The Dilemma Live
Vet Perspective
Weekly Newscast
dvm360 LIVE!™
Insights
Publications
All Publications
dvm360
Firstline
Supplements
Vetted
Clinical
All Clinical
Anesthesia
Animal Welfare
Behavior
Cardiology
CBD in Pets
Dentistry
Dermatology
Diabetes
Emergency & Critical Care
Endocrinology
Equine Medicine
Exotic Animal Medicine
Feline Medicine
Gastroenterology
Imaging
Infectious Diseases
Integrative Medicine
Nutrition
Oncology
Ophthalmology
Orthopedics
Pain Management
Parasitology
Surgery
Toxicology
Urology & Nephrology
Virtual Care
Business
All Business
Business & Personal Finance
Client Handouts
Hospital Design
Personnel Management
Practice Finances
Practice Operations
Wellbeing & Lifestyle
Continuing Education
Conferences
Conference Coverage
Conference Listing
Conference Proceedings
Resources
CBD in Pets
CE Requirements by State
Contests
Partners
Spotlight Series
Team Meeting in a Box
Toolkit
Vet to Vet
  • Contact Us
  • Fetch DVM360 Conference
  • Terms and Conditions
  • Privacy
  • Do Not Sell My Information
  • About Us

© 2022 MJH Life Sciences and dvm360 | Veterinary News, Veterinarian Insights, Medicine, Pet Care. All rights reserved.

By Role
  • Associates
  • Owners
  • Practice Manager
  • Students
  • Technicians
Subscriptions
  • dvm360 Newsletter
  • dvm360 Magazine
  • Contact Us
  • Fetch DVM360 Conference
  • Terms and Conditions
  • Privacy
  • Do Not Sell My Information
  • About Us
  • MJHLS Brand Logo

© 2022 MJH Life Sciences™ and dvm360 | Veterinary News, Veterinarian Insights, Medicine, Pet Care. All rights reserved.

1 easy trick to get clients to love you

October 2, 2017
Shawn Finch, DVM

Some practices have been doing it for more than 10 years. Others still don't. Every client loves seeing their pet's photo, so why doesn't it show up on every written piece from your hospital?

He's ready for his closeup, daaaaahliiiiing. (Image Shutterstock.com)This is my favorite practice software marketing tip nowadays. Our veterinary assistant Kristen Heckman started it.

Here's as complicated as it needs to be, if you have any trouble directly saving to your software:

1. Take a pet profile picture.

2. Upload it to Facebook (but keep it private) from the smartphone, tablet or laptop-whatever you used to take it.

3. Save it back to your practice software in the patient's record.

4. Put it on everything the client gets.

Thanks to the photo's integration in our Impromed Infinity software, the pic prints on medical records, take-home instructions and reminder postcards. Clients love it! We do too. I think pets get better medicine when you can see their cute faces-it's easier to remember them when you call to go over blood work or answer questions.

Shawn Finch, DVM, is an associate at Gentle Doctor Animal Hospitals in the Omaha, Nebraska, area.

Related Content:

TechniciansClient Relations & Marketing
New body, new diet with Staci Scolavino
New body, new diet with Staci Scolavino
Veterinary medicine in the military with Zachary Tooley
Veterinary medicine in the military with Zachary Tooley
Getting staff buy-in with parasitic preventives
Getting staff buy-in with parasitic preventives

Latest News

The ElleVet Project announces 2022 relief mission

News wrap-up: This week’s headlines, plus check out the dvm360 product report

FDA warns 4 companies for illegally selling CBD products intended for use in food-producing animals

Giving Paws unveils pet products striving to support homeless pets

View More Latest News