Neogen launches Provecta Cares

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This new initiative will help deal with the rising cost of pet care caused by inflation

Seventyfour/stock.adobe.com

Seventyfour/stock.adobe.com

Due to the aftermath of the COVID-19 pandemic, inflation is causing a rise in costs from everything from groceries to gas prices, with veterinary medicine being no exception. To help fight the rises costs of pet care, Neogen announced the launch of its new initiative Provecta Cares. This initiative will highlight the company's Provecta, which provides treatment for ticks, fleas, and mosquitoes at affordable prices.

“Balancing the budget while ensuring their pets’ needs are met has become a challenging job for many pet owners,” said Leslie Oliver Cash, Vice President, Commercial Pet Healthcare at Neogen, in an organizational release. “That’s why we are committed to offering products that are both effective and affordable in these uncertain economic times.1

According to the release,1 the company will also be partnering with Veterinary Hope Foundation (VHF) and contributing $10,000 to VHF to provide assistance and preventative tools that veterinary teams need to navigate stressors unique to the veterinary profession.

“The average pet owner may not realize the emotional toll that providing daily care for patients, many of them struggling to survive, can take on pet caregivers,” explained Blair McConnel, VMD, MBA, president of the board of directors for Veterinary Hope Foundation.

“We focus on early detection and prevention of crises and offer access to and support of programs tailored for the animal care community. We are pleased that Neogen recognizes our purpose and has elected to support our mission and goals,” she concluded.1

Reference

Rising Inflation Leads to Growing Pet Owner Concerns, and Neogen Takes Steps to Provide Relief. News release. Neogen. February 7, 2023. Accessed February 8, 2023. https://www.prweb.com/releases/2023/2/prweb19115326.htm

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