• DVM360_Conference_Charlotte,NC_banner
  • ACVCACVC
  • DVM 360
  • Fetch DVM 360Fetch DVM 360
DVM 360
dvm360 | Veterinary News, Veterinarian Insights, Medicine, Pet Care
dvm360 | Veterinary News, Veterinarian Insights, Medicine, Pet Care
By Role
AssociatesOwnersPractice ManagerStudentsTechnicians
Subscriptions
dvm360 Newsletterdvm360 Magazine
News
All News
Association
Breaking News
Conference Coverage
Education
Equine
FDA
Law & Ethics
Market Trends
Medical
Politics
Products
Recalls
Regulatory
Digital Media
dvm360 LIVE!™
Expert Interviews
The Vet Blast Podcast
Medical World News
Pet Connections
The Dilemma Live
Vet Perspectives™
Weekly Newscast
dvm360 Insights™
Publications
All Publications
dvm360
Firstline
Supplements
Vetted
Clinical
All Clinical
Anesthesia
Animal Welfare
Behavior
Cardiology
CBD in Pets
Dentistry
Dermatology
Diabetes
Emergency & Critical Care
Endocrinology
Equine Medicine
Exotic Animal Medicine
Feline Medicine
Gastroenterology
Imaging
Infectious Diseases
Integrative Medicine
Nutrition
Oncology
Ophthalmology
Orthopedics
Pain Management
Parasitology
Pharmacy
Surgery
Toxicology
Urology & Nephrology
Virtual Care
Business
All Business
Business & Personal Finance
Hospital Design
Personnel Management
Practice Finances
Practice Operations
Wellbeing & Lifestyle
Continuing Education
Conferences
Conference Listing
Conference Proceedings
Resources
CBD in Pets
CE Requirements by State
Contests
Veterinary Heroes
Partners
Spotlight Series
Team Meeting in a Box
Toolkit
Top Recommended Veterinary Products
Vet to Vet
  • Contact Us
  • Fetch DVM360 Conference
  • Terms and Conditions
  • Privacy
  • Do Not Sell My Information
  • About Us

© 2023 MJH Life Sciences and dvm360 | Veterinary News, Veterinarian Insights, Medicine, Pet Care. All rights reserved.

Advertisement
By Role
  • Associates
  • Owners
  • Practice Manager
  • Students
  • Technicians
Subscriptions
  • dvm360 Newsletter
  • dvm360 Magazine
  • Contact Us
  • Fetch DVM360 Conference
  • Terms and Conditions
  • Privacy
  • Do Not Sell My Information
  • About Us
  • MJHLS Brand Logo

© 2023 MJH Life Sciences™ and dvm360 | Veterinary News, Veterinarian Insights, Medicine, Pet Care. All rights reserved.

Marketing a veterinary practice in the digital age (part 1)

October 27, 2009

Analysis of veterinary market data shows the toughest competitive factors, the most popular marketing strategies, and the move to online marketing solutions.

Providing high-quality medicine should be your number one priority. But if you don't know how to market, clients won't come to you. And as a result, you won't be able to provide much-needed care to their pets.

So are you reaching out to clients, or are you simply hoping they'll come to you? This chart shows that more practices use Yellow Pages listings than anything else. How can you make this strategy work for you?

Instead of placing listings in multiple yellow pages books, focus on your immediate area, says Dr. Christine Merle, MBA, CVPM, a consultant with Brakke Veterinary Practice Management Group. Most clients probably live within 15 to 20 miles of your clinic, particularly in large areas. The more localized the listing, the more results you'll see.

 

Advertisement

More in this package:

Practices lead with Yellow Pages

But what really works?

Do you have a plan? It turns out, most don't

Practitioners identify the biggest competitive issues

Growth in the number of practices nearby

What distiguishes you?

Now, welcome to the Web world

How practices tackle sites

Monitoring results

 

|

Next >

Related Content:

Client Relations & Marketing
Treating patients with spectrum of care in mind
Treating patients with spectrum of care in mind
 BluePrints Veterinary Marketing Group awarded 2 Gold VETTY Awards
BluePrints Veterinary Marketing Group awarded 2 Gold VETTY Awards
3 tips for marketing veterinary dental services
3 tips for marketing veterinary dental services

Advertisement

Latest News

Pet Advocacy Network honors outstanding contributions to the pet care community

Traditional and holistic treatments for giardia

ASU trustees approve the creation of a new veterinary school

6 tips for first-time dog owners

View More Latest News
Advertisement