
Despite growth in enrollment, fewer than 5% of US dogs and cats are insured, while rising veterinary costs are increasingly affecting treatment decisions and access to recommended care.
Analysis of veterinary market data shows that pet owners need payment options
When it comes to dogs, the tables tilt even more toward “family member” vs. “companion.” Unfairly, say cat lovers. But dogs do participate more in everyday rituals around the home. And because dogs are more obviously needy, their families may feel closer to them. Does that translate to higher spending?
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