dvm360 product report: New parasiticide, updated equine market study, underwater treadmill and more

Elanco

Canine parasiticide

Credelio is a new monthly oral tick and flea treatment that contains the active ingredient lotilaner, an isoxazoline that targets the nervous system receptors of ticks and fleas. Credelio is a chewable tablet approved for puppies and dogs 8 weeks of age and older and 4.4 pounds and up.

Read more here.

VitusVet

Online store

The VitusVet Online Store helps veterinary practices that already sell their own medications and preventives to offer those sales online through the VitusVet mobile app. Since many practices keep their own inventory of prescription drugs for pets, this feature allows for more efficient use of those products while also providing greater convenience for pet owners.

Read more here.

Brakke Consulting

Equine market study

Ever since the Great Recession, the U.S. equine market has been in a period of decline. A new study shows that retraction is still taking place but also shows that spending per owner is up, even though there are fewer horse owners, and they each own fewer horses.

Read more here.

Companion Animal Health

Underwater treadmill

The Companion Oasis Underwater Treadmill takes advantage of the physical properties of water so patients can receive hydrotherapy in a controlled, comfortable environment. Whether they are recovering from surgery, need to shed a few pounds or enhance their fitness level, the underwater treadmill allows veterinarians to tailor therapy to a pet's specific needs.

Read more here.