Details of new pet performance supplement line revealed


Noochies! Sprinkles use functional ingredients and specialized fermentation rather than animal slaughter

CULT Food Science Corp, a company focusing on the investment, development, and commercialization of cellular agriculture technologies and products, has released the details of its Noochies! line of pet performance supplements, called Sprinkles.

Mary Swift /

Mary Swift /

According to the release,1 Noochies! Sprinkles are supplements made with ingredients that are each hand-selected to serve a nutritional function for pets. They are free from fillers, coloring agents, and artificial preservatives. What’s more, Noochies! is the only brand to include Bmmune, a high protein blend of nutritional yeast to aid digestion, immunity and more, and Bflora, an exclusive, research-proven, probiotic blend created specially for cats and dogs.1

"The supplement industry has been a key driver of environmental destruction, with brands prioritizing marketing claims over any notion of sustainable or responsible ingredient sourcing practices," said Lejjy Gafour, CEO of CULT, in the release. These supplements display that pet nutrition does not need to be unsustainable.

"Supplements are a very efficient way to give dogs and cats immediate wellness improvements. But once again consumers are being asked to weigh their pets' health against the health of our earth and oceans," said Joshua Errett, VP of product development at CULT. "I'm very happy Noochies! is removing that agonizing choice from the shelves."1

The brand is launching with 3 product lines: Wellness, Joint Boost, and Immunity supplements. Noochies! pre-order campaign is currently live through Noochies! website for both consumers and retail distributors.


CULT Food Science announces "Sprinkles" pet performance supplement details. News release. CULT Food Science Corp. May 25, 2023. Accessed May 30, 2023.

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