Gary I. Glassman, CPA, is a member of the 

 Editorial Advisory Board who has worked exclusively with veterinarians for more than 20 years. He specializes in accounting, tax planning, and practice transitions and is a partner with Burzenski and Co. P.C. in East Haven, Conn.

 Editor Kristi Reimer and Gary Glassman, CPA, discuss points to consider when deciding whether to price-match.

Expert Interviews

Price-matching is a practice with many subtle implications. Consider these questions to determine its value in your clinic.

5 questions to ask yourself when deciding whether to price-match

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