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Taking the time to retain clients actually saves your staff time

January 28, 2022
Bob Alaburda, Director of Special Projects

Conference News | VMX

During an interview with dvm360®, Jason Wernli, president at AllyDVM, detailed how marketing and client retention policies actually improve staff efficiency.

In an interview with dvm360®, Jason Wernli, president at AllyDVM, talked about how understaffed and overworked practices feel they cannot handle the extra effort of actions like forward booking and setting up reminders. He explains that investing in these policies will help reduce staff workload in the long run.

View the video below for the entire discussion. The following is a partial transcript.

Jason Wernli, president at AllyDVM: People are saying, because of the [national staffing] shortage, we don't have time to focus on these important items related to retention, be it forward booking, data, reminder protocols, or utilizing technology. The point I want to drive home is the fact that given the shortage, we can't afford to not focus on these points of retention. It's just something we have to focus on today to free ourselves up to a better state of normalcy in the future.

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