|Videos|June 7, 2017
Qualitative Research and Surveys
Caryn Ginsberg, MBA, strategic visualyst at Priority Ventures Group in Arlington, Virginia, says while surveys are a great way to measure the success of your practice, don't underestimate the value of qualitative research.
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Caryn Ginsberg, MBA, strategic visualyst at Priority Ventures Group in Arlington, Virginia, says while surveys are a great way to measure the success of your practice, don't underestimate the value of qualitative research. Qualitative research looks at impressions, generalities and opinions — more than just the numbers.
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