Christopher Lee, DVM, MPH, DACVPM, DACVM (Parasitology), discusses the clinical significance of Toxoplasma gondii, when veterinary professionals should consider testing, and how to communicate the risks of exposure to clients.
|Articles|March 30, 2011
Overcome social media pitfalls
There is a pronounced difference between posting on your personal Facebook page and that of your clinic.
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Though social media platforms were created primarily as channels of entertainment, their business value has become obvious. As hospital administrator Brenda Tassava, CVPM, CVJ, points out, it's important to distinguish between posting on Facebook as an individual and posting as the voice of your veterinary clinic.
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