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Merial book explores high-performing practices
Veterinarians can learn firsthand from leading business experts about how to expand and enhance their practices by reading Your HighPerformance Practice, authored by veterinary and business consultants.
Veterinarians can learn firsthand from leading business experts abouthow to expand and enhance their practices by reading Your HighPerformancePractice, authored by veterinary and business consultants. The book, sponsoredby Merial, is described as an "innovative marketing and merchandisingguide," offering individual clinics strategies to help veterinarianselevate client services, energize staff members and maximize profits whilebuilding on their passion to provide optimum pet care. Packed with concreteexamples, success stories, survival tactics and how-to solutions, the bookoffers practical, actionable ideas on everything from pricing and customerrelations to image and inventory management - all based on years of research,the company says. Merial sponsored and distributes this book.
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