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This monthly column will cover data, industry trends, spending habits and more.
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Continuing a trend seen January-March 2014, the April 2014 edition of the VHMA'
s Insiders' Insights
shows that compared to April 2013, client visits were down 12% in April 2014.
Sikka Software, a benchmarking and opt-in database company that measures key performance indicators, has seen a 29-month high in revenue per pet in May 2014 with a total of $174, which total practice revenue divided by unique pet visits for that month.
They expect this trend to continue to rise when the June data is available.
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