Expanding the dental regimen for pets


From chews, to bites, to water additives—explore the latest dental care line from Stratford with Adam Christman, DVM, MBA.

Sponsored by Stratford

Hi everyone, I'm Dr. Adam Christman, Chief Veterinary Officer here at DVM360® and I'm here to show you some great products to recommend to pet owners interested in improving or starting their pet's dental regimen.

As you know, dental care is incredibly important for a pet's health and brushing is not always the easiest task to accomplish. Sometimes, more help and options are needed. According to the American Veterinary Dental Society (AVDC), more than 80% of dogs and 70% of cats show signs of oral disease by the age of three. Plaque and tartar, especially below the gum line, can lead to infection and damage to the jaw bone, as well as other oral issues. Oral bacteria entering the bloodstream can cause kidney, liver, and heart diseases. A proactive approach to dental care is crucial for our healthy patients.

Stratford just launched a new effective dental line that helps prevent the buildup of plaque and tartar, and that also helps tackle bad breath: ProDen Dental Care. Before we dive into the product specifically, it's important to talk about the active ingredient Ascophyllum nodsosum, A .N. Proden. With Stratford being a member of SwedenCare, they've taken the A .N. ProDen ingredient from their flagship products known as PlaqueOff. Ascophyllum nodsosum is a kelp species that, when ingested, works with the pet saliva to prevent oral bacteria from forming chains and binding together, thus preventing buildup of plaque and tartar. It is an all natural organic kelp located in the North Atlantic waters of the Scandinavian coast. A.N. ProDen has been added to a variety of functional treats, a powder food topper, crunchy kibble bites, and soft chews for both dogs and cats. There's also a dental solution that goes in with pet's water to help with bad breath. This allows for variety and preference when recommending one of these products to a pet owner.

Okay, so let's dive into the product, shall we? So here is the ProDen Dental Care Powder, which helps with canine and feline oral hygiene. The powder dissolves, exists in tartar, and prevents new buildup of dental plaque and tartar. It's easy to use and you sprinkle it over the pets food. How many scoops required is dependent on the weight of the animal. So it has this cute little fun spoon right here. And by the way, it smells pretty amazing. I can see why cats are going to go nuts over this, has that fishy smell too. So one for cats, there's one over there for dogs. It is not recommended for animals undergoing treatment of hyperthyroidism.

Next up are the soft chews. These soft chews are designed to tackle plaque and tartar buildup freshen breath and promote healthier teeth and gums. The chews are in a fun format of being both flavorful and soft, which makes a great treat for dogs. So take a look at that. My dogs will love these. So different sizes. And then there's one also for our kitties, and then also one for the dogs. And they look like this. How cool is that? So the recommended number of soft chews to give a pet will vary, of course, by the weight.

Next up are the ProDen dental care bites. So a versatile delivery as they can be used as a treat or food topper for both dogs and cats. So take a look at that. They contain no added sugar, artificial preservatives, or coloring, making this a tasty and healthy option for preventing bad breath, plaque, and tartar. The number of bites to give to a pet varies by weight. Results for the powder bites and soft chews are seen within three to eight weeks of use. We also have one here for our cats, and then of course we have our dental bites that you see right here.

Now, we also have the ProDen Dental Care Water Additive, and this focuses on improving bad breath, hence the use of rosemary extract. The recommended dose is 10mL to 8oz of water twice a day. It's incredibly easy and fast to pour in a pet's water dish. And what's cool is see how this, my friends, it already has to tell you the line of how much you can pour into using the cap that's already on top of the bottle here. It's a natural formulation free of sulfates and parabens.

The great thing about ProDen are the results from their clinical studies. ProDen Dental Care Powder containing A.N. ProDen efficiently and significantly decreased plaque and calculus accumulation, as well as gingival bleeding. The studies were carried out in two groups of 30 dogs, male and female, of Cavalier King Charles Spaniel, Miniature Schnauzer, Japanese Spaniel, Corgi, Chihuahua, Yorkshire, and mixed breeds. The animals were randomly subdivided into two groups receiving ProDen Dental Care powder with A.N. ProDen algae or placebo, which was microcrystalline cellulose granules without the algae. After 30 days of clinical evaluation of the plaque index, calculus index and gingival bleeding index were carried out, taking into account the weight, general appearance, and blood test results of the patients.

For cats using the powder, 60 client owned cats of different breeds, both male and female, were used in the study. The animals were randomly subdivided into two groups receiving the ProDen Dental Care powder with a prudent algae or placebo, which was cellulose powder. Following indices on day 30 were measured: plaque index by multiplication of separately measured plaque coverage and plaque thickness calculus score and gingival bleeding index.

After 30 days of oral administration, ProDen Dental Care powder for dogs significantly reduced the accumulation of plaque and calculus as well as reduced the gingival bleeding index. The mean reduction was 32% for the plaque index, 35% for the calculus index, and 67% for the gingival bleeding index.

Now, for cats, after 30 days of oral administration, the ProDen Dental Care powder significantly reduced the accumulation of plaque and calculus, as well as reduced the gingival bleeding index. The mean reduction was 37% for a plaque index, 67% for calculus index, and get this, 61% for the gingival bleeding index.

Due to the results of these studies, ProDen Dental Care powder and bites were awarded VOHC approval. As you can see from this display, Stratford has an amazing array of products to open a discussion with our clients about the importance of dental hygiene and what they can do on their end. Stratford has developed even more products for the line and that's the tooth, the whole tooth, and nothing but the tooth. I had to everybody, I had to.

Brushing is still the best method for dental care. I as a veterinarian know how difficult that can be. The ProDen Dental Care line that you see in front of me here creates a better compliance, makes it less stressful for pets and their owners, and is a rewarding way to further prevent dental disease.

Thank you for watching everybody. I'm Dr. Adam Christman from DVM360® and we'll see you next time.

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