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dvm360 product report: Clinic franchise, veterinary videos, microbe test and music for pets
Heres our regular rundown of new and noteworthy veterinary products.
Bingle Vet Clinics
Clinic franchise opportunity
Bingle Vet Clinics is seeking qualified professionals to become part of its franchise network. Bingle provides its franchised veterinary clinic owners a framework of essential business principles and procedures that a practice can build upon. These include strategic planning materials, operational tools, systemized processes and documentation outlining key performance indicators. Additional services such as daycare, boarding and grooming give options for clinic growth. With the opportunity for multiple revenue streams and a solid business structure, veterinarians will find both flexibility and control, plus an experienced team behind the scenes.
Veteos
Video production services
Veteos provides high-level video production services for the veterinary industry, offering custom and client education videos for veterinary practices and animal health companies. Veteos specializes in emotional marketing, appealing more to people's feelings (where science has proven decisions are made) rather than their thoughts. Veteos' goal is to gain people's trust rather than display shots of equipment and procedures.
MiDOG
All-in-one microbe test
Using next-generation DNA sequencing (NGS), MiDOG's Canine All-in-One Microbial Test identifies aerobic bacteria, anaerobic bacteria and fungi, as well as antibiotic resistances. A sample is collected by swabbing a subject's skin, ear, feces or other site at the veterinary clinic and sent to the MiDOG service laboratory for processing. The microbial DNA is extracted, the genomic analysis run using NGS technology, the data analyzed and filtered, and a comprehensive report generated for the veterinarian. Even complex samples, including biofilms, are compatible with the test. The kit includes a proprietary DNA preservation agent that stabilizes the sample at ambient temperature for prolonged periods, so there is no need to refrigerate samples. The results are presented in a comprehensive report, available within two to five business days after the sample is received at the MiDOG laboratory.
Pet Acoustics
Pet music subscription
Pet Acoustics' Circle is a digital download music subscription for pet parents and their pets. Circle subscribers can download their pet's music on any device, anywhere. Unlike streaming services, subscribers can download tracks to all devices. Customers receive an email each month with a link to download the new track, accessible only by Pet Acoustics Circle members. Subscribers may download one music track monthly, collecting 12 tracks after a year subscription. The award-winning music is clinically tested and recommended by veterinarians for behavioral balance. Pet Acoustics Circle offers a monthly or an annual subscription.
